SANDALS CARIBBEAN RESORTS
&
THE WEST INDIES CRICKET TEAM

I was also retained to manage all the sports media relations, promotional activity and overall management of the Sandals sponsorship of the West Indies Cricket Tour of the UK in 1995.

This Included press trips to the Sandals Resorts around the Caribbean - in the owner’s private jet - to familiarise the cricket press with the sponsor’s brand – someone had to do it and I was very glad it was me!